Growth Brain

Growth Brain is an internal advertising analytics and operations tool developed and operated by Primo Shop USA for its own ecommerce storefront and Google Ads accounts.

Purpose

Growth Brain uses the Google Ads API to retrieve campaign, budget, Performance Max, and Shopping product performance data. Authorized Primo Shop USA operators use this information to monitor advertising performance, identify opportunities, and prepare data-backed recommendations for Primo Shop USA's own advertising.

Access and controls

Growth Brain is not offered to the public or to third-party advertisers. Access is restricted to authorized Primo Shop USA operators. Reporting is read-only during the initial rollout. Any future Google Ads account change requires explicit operator approval and must pass configured safety checks before execution.

Data use

The tool requests only advertising performance data needed for reporting and analysis. It does not request customer names, email addresses, street addresses, payment information, or audience-member identifiers from Google Ads.

Policies and support

Questions about Growth Brain or Google data access can be sent to support@primoshopusa.com.